Category Archives: Content Writing

3 Steps to Improving Your Thank You Page

3 Steps to Improving Your Thank You Page

By Marje Cannon on Dec 17, 2010 in Posted in Blog Tips, Blue Blog, Content Writing, Web Development | 1 Comment

A visitor has landed on your website and has already shown enough interest to fill out a “Contact” form. Once the visitor has filed out the form and clicked “Send” they are taken to a thank you page. If your … read more

Why Press Releases are For So Much More Than News

Why Press Releases are For So Much More Than News

By Lindsay Sweeting on Oct 29, 2010 in Posted in Blog Tips, Blue Blog, Content Writing, Public Relations | Leave a comment

As the resident copywriter at Blue, I’ve written (and/or edited) my fair share of Press Releases. I’ve noticed that many clients and companies seem to think that press releases are only good for one thing—telling news outlets about potential stories. … read more